Fort Washington - (301) 292-1770   Lanham - (301) 277-3948

Work Your Field

Remember the farmer in the dell? Many of us sang that nursery rhyme in elementary school. Farmers have a very important job and the condition of their crop determines how much money they will make. Yes, the weather plays a role but every good farmer has an almanac so that they may plan accordingly. What every farmer must understand is that they must work their field, aka their crop!
There's nothing worse than a lazy farmer. One who expects the harvest to be plentiful but doesn't put in the work to yield the results they're seeking. The farmer either facilitates or stunts the growth of the field - if they don't work smart, they don't eat! The farmer must also protect the bud and nurture it. This is vital because often times, a farmer must plant seeds that will not produce results until the next season. They have to grind and plow now for something that will not become profitable until later and they must weather the storm in between...
As Realtors, the real estate market is our crop. We have to work the field at all times. We have to nurture our buds, pouring into relationships that will eventually lead to closed transactions and referrals and more! This isn't easy but it's a part of the process. We're very fortunate because we have a very strong real estate market in our area and we have access to a very diverse clientele. This means that there's plenty of room for multiple farmers and everyone can have their fair share of the crop. Here's the key though: As you work your field, you must make abundance your expectation! Expect nothing less than the best, most lucrative results and that's what you'll get. It really is that simple. Work your field and prepare for the overflow!
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