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Suffering A Loss

Football fans all across the country are so excited about the return of the game. Everyone broke out their jerseys, burgers and dogs were grilling at tailgate parties and trash-talking is at an all time high thanks to social media. But in every game that is played, there's a winner and there's a loser. Sometimes, the losing team is loaded with way more talent but the underdog gets the victory. Sometimes, the referee misses a major foul. Sometimes, the weather becomes a factor. Sometimes, the leader of the team doesn't have his head in the game. No matter what the reason is, there's always a winner and a loser!

As a fan of the game, what do you do when your team loses in the season opener? Do you burn your jersey? Do you sell your season tickets on Craigslist? Do you search for a new team to love just because they typically have a winning record? Do you stop watching the game altogether? I would venture to say that as a true fan of the game, you brush your shoulders off after defeat, restore your faith in the coaches and the staff and the players and you wipe the slate clean to cheer for your team the next week! You have to do this, and if you don't, one could argue that your heart was never in it in the first place.

It's easy to mentally check out of real estate when you "suffer a loss" so to speak. When your client fires you because you returned their call in 22 minutes instead of 20 minutes - you check out! When your listing is under contract then the title company finds a cloud on the title that kills the deal - you check out! When you commit to cold-calling for 3 hours a day and you don't get any hot leads after 2 days - you check out! Checking out is easy when the results aren't instant. Patience and perseverance are a part of the process when you're building a real estate business. We can do absolutely everything right and still lose in week one! But, the most successful agents still suit up for practice the next day and read the playbook over and over again. They watch the film of the game and acknowledge the mistakes they made, even though they didn't realize they were making them during the game. They take the initiative to talk to their coach and put in some extra practice at home, even when they're not asked to. And even if they don't have a win until week 4, they stay in the game mentally until they get a taste of victory. 

Everybody wants to go to heaven, but nobody wants to die! Sometimes, you have to die on the field before you can live the life you want to live. Don't tap out after you suffer a loss - you could go on to win the Superbowl!


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